About the event
Market access remains one of the most critical and complex levers for success in medtech and digital health. Understanding reimbursement pathways is essential to scaling effectively across markets.
This workshop provides a practical, decision-oriented overview of EU market access, with a specific focus on reimbursement mechanisms for medical devices.
What you will gain
-Clear understanding of market access fundamentals
-Insights into reimbursement pathways (device funding & procedure coverage)
-A real-world case study covering Switzerland, Germany, and France
-Practical perspectives on pricing and go-to-market strategy alignment
About the speaker
Corinne Lebourgeois is a seasoned healthcare executive with 20+ years of experience across medical devices and digital health. She has led marketing and go-to-market strategies with deep expertise in pricing and reimbursement across European markets. In addition, she is an accredited Business Coach for the European Innovation Council and SME Agency, as well as Platinn, and U-Create at UNIL, supporting startups and innovation ecosystems across Europe and Switzerland. She also teaches marketing for startups in local incubators and academic programmes.
Agenda
• 11:45–12:30 Doors open + networking
• 12:40–14:00 Presentation
• 14:00–14:30 Networking
PARKING NOTICE
Please note that no parking spots are reserved for Café+Croissant's participants at Campus Biotech. However, paid parking is available nearby at Parking Sécheron, depending on availability. We encourage you to come to Campus Biotech by public transport (Tram 15, stop: Maison de la Paix).
