Swissbiotech.org news publishing rules
We reserve the right to decide whether and how a news is published
If your news meets below publishing rules, we will happily publish it within 1 to max. 2 working days. Associated members can only post news, if relevant to the Swiss market and adhering to below publishing rules.
You also can prepare a news and set a scheduled date for publication, of course, we respect embargoed info and will not release it before your desired time.
Before your news is published on our well-visited website, please check, if it meets these criteria:
- Your news are clearly related to Switzerland and relevant for the whole biotech community in Switzerland
- We highly recommend to publish news on these topics: Updates on financing rounds, licensing deals and milestone achievements as clinical results
- Your news is current. News, with original date older than 6 months will not be published.
- Your news adheres to journalistic standards, i.e. it is written in the style of a media release. Too long titles (exceeding 80 characters, incl. spaces) will be shortened or rephrased to convey the real facts
- Your news consist of full text, i.e. just links to a media release on other platforms will not be published.
- Your news announces a significant innovation, e.g. a new technology or a new product that is seen as a breakthrough to address unmet medical needs or a significant challenge in the drug development and manufacturing process
- Your news does not contain advertising or marketing messages, and does not include links to gather data, sell a product, an event, a presentation or service
- Your news is not announcing events, (poster or investor) presentations, or patient recruitment
- We pay attention to the balance of reporting and reserve the right not to publish any excessive "news" on the same subject
- "Featured news" are reserved for the Swiss Biotech Association only
Language and style of your news
If you adhere to these standards, your news is published faster:- No capitalization of words in titles or in texts
- US English only
- Avoid abbreviations
- No trademark (TM) and registered (c) characters. They will be removed as well as disclaimers
- Keep linking in your text to a minimum – Link trackers from other platforms are removed
- Your company portrait in our digital Swiss Biotech Directory is always linked to your news. So you do not need to include an “about your company” info
- Although you can upload pictures, these won’t show in your news until we might further develop our platform
